What is the best way to get the word out about a website promotion?

website promotion
Jason D asked:

I own an auction website but it has very few members an absolutely no auctions running. There are people looking at it but nobody is signing up because there aren’t any listings. And nobody is posting auctions because there are very few members. So I decided to do a promotion where if your auction(s) don’t make a profit, you get your listing fees back. What is the best way to get the word out about the promotion?

Boise Businesses on the Web

4 Comments on “What is the best way to get the word out about a website promotion?

  1. There are a variety of steps to take when promoting websites.
    I’ll list them, its up to you to look them up and figure out how to accomplish each step.

    On page SEO (search engine optimization)
    -This includes a strong inter-linking structure, relevant content, etc

    Off-site SEO (also known as link building)
    -Includes getting links from other RELEVANT sites, containing the appropriate anchor text (In your case you would want to use “Auction(s)” “Car Auctions” “Boat Auctions” or whatever your general niche is.

    Directory submission
    -Submitting you site to a list of relevant web directories

    Other advertising avenues-
    Such as: Google Adwords, Yahoo Search Marketing, Microsoft Adcenter

    This should give you a good start to boosting the amount of traffic and interested parties visiting your site.

  2. The most effective way to get free targeted visitors to your domain name is by writing and submitting articles. You can write short articles on the topic related to the product that you promote. At the end of the article, you include your author bio and your domain name link.

    You will then submit your articles to and allow them to publish your articles as long as your link is included. Your articles will get published in many places on the Internet, and will be advertising your website link at no cost to you whatsoever. People will read your articles, like what you have to say and click on your domain name link and visit your site.

  3. Some of the ways you can advertise your website and increase traffic are:
    1. Post an article about your website on related blogs and get free back links
    2. Submitting to directories
    3. Free classifieds
    4. Forums

    Send an email with a description of your website to for a list of websites for free advertising and to get free one way backlinks

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